Wedding Season in India: The upcoming wedding season starting on November 12, 2024, is set to witness 48 lakh weddings, marking a significant boost for India’s retail sector. A study by the Confederation of All India Traders (CAIT) estimates an impressive Rs 5.9 lakh crore (US$ 70.43 billion) in business during this period. This estimate is based on data collected from 75 cities across the country involved in wedding-related goods and services.
The capital, Delhi, is expected to host 4.5 lakh weddings, contributing Rs 1.5 lakh crore (US$ 17.91 billion) to overall business. Wedding expenses can range from Rs 3 lakh to over Rs 1 crore for high-end events. The growth is attributed to an increase in auspicious wedding dates (myth), with 18 this year compared to 11 last year.
Wedding Season in India
In India, the wedding season generally spans from November to mid-December and mid-January to July, characterized by peak expenditure during these periods. The first peak coincides with the festive season, leading to a significant surge in economic activity. Acharya Durgesh Tare, Convenor of CAIT’s Veda and Spiritual Committee, notes that the season will kick off on November 12 (Dev Uthani Ekadashi) and last until December 16.
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The wedding dates in November are 12, 13, 17, 18, 22, 23, 25, 26, 28, and 29, while in December, the dates are 4, 5, 9, 10, 11, 14, 15, and 16. After a pause, the second phase of the wedding season will resume on January 16, 2025, following Makar Sankranti, creating further business opportunities for traders and service providers.
Wedding Season in India: Growing Preference for Indian Products
CAIT’s National Secretary General and Chandni Chowk MP, Praveen Khandelwal, emphasizes the growing consumer preference for Indian-made products, aligning with Prime Minister Narendra Modi’s ‘Vocal for Local’ and ‘Atmanirbhar Bharat’ campaigns. This shift towards domestically produced items reflects a strong consumer trend favoring local goods over foreign products, offering a positive outlook for Indian manufacturers.
Major Sectors Expected to See Significant Business
Wedding Season in India: Traders anticipate a massive scale of economic activity during the wedding season, with significant business expected in various sectors:
- Clothing, sarees, lehengas, and apparel: 10%
- Jewellery: 15%
- Electronics, electrical appliances, and consumer durables: 5%
- Dry fruits, sweets, and snacks: 5%
- Groceries and vegetables: 5%
- Gift items: 4%
- Other goods: 6%
- Additionally, banquet halls, hotels, and wedding venues are projected to generate up to 5% of the Rs 5.9 lakh crore business.
Substantial Increase in Business Compared to Last Year
Wedding Season in India: This year’s wedding season is set to surpass last year’s figures significantly. The projection signifies a remarkable increase from the previous year’s Rs 4.25 lakh crore (US$ 50.73 billion), driven by 35 lakh weddings, to an impressive Rs 5.9 lakh crore (US$ 70.43 billion) during this season, supported by approximately 48 lakh weddings.
Tatvdarshi Sant Rampal Ji Advocates for Simplicity in Weddings
Tatvdarshi Sant Rampal Ji Maharaj ji advocates for simplicity in weddings as a means to focus on the spiritual and moral aspects of life rather than material excess. His teachings emphasize that true happiness and fulfillment come from inner peace, devotion, and community, rather than lavish celebrations.
By promoting quick, simple weddings, He encourages disciples to prioritize the values of love, respect, and commitment over extravagant spending and societal pressures and believe in simple living and high thinking.
Wedding Season in India: In a world often driven by consumerism and showmanship, this approach seeks to foster a more meaningful connection between partners and their families, highlighting the importance of the marital bond itself rather than the spectacle surrounding it. Ultimately, Sant Rampal Ji’s teachings aim to create a culture that values simplicity and spiritual growth over materialism. To follow His teachings watch His discourses on Satlok Ashram YouTube channel.
FAQs on Wedding Season in India
1. What is CAIT’s full form?
Confederation of All India Traders.
2. How much business is estimated for this wedding season 2024?
Rs 5.9 lakh crore.
3. What is the estimated number of weddings during this season?
Approximately 48 lakh weddings.
4. What are the expected contributions of Delhi to the overall wedding season business?
Delhi is expected to contribute Rs 1.5 lakh crore by hosting around 4.5 lakh weddings.
5. How much business was generated last year by weddings?
Rs 4.25 lakh crore.
